Call it Lumpy Mail or Postal Pop-Bys, the idea is to deliver a personal, sometimes whimsical, message to your clients or prospects. You can choose from two I have offered here, or choose your own. If you search lumpy mail ideas either in Google or Pinterest, there is no shortage of ideas available. 

Lumpy mail is pratically impossible for your client to resist opening - What is in that envelope?? Try it, they'll remember you. Better yet, do what I do: send a lumpy mail piece once a month to your top 20-30 prospects.

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